Zielgruppe
/ˈtsiːlˌɡʁʊpə/
der (masc.) die (fem.) das (neut.)
Underline = a spelling pattern that usually signals that gender.
Forms
- plural
- Zielgruppen
Meaning
-
target group, target audience
Built from Ziel (target) + Gruppe (group).
-
Jugendliche sind die Zielgruppe dieser Werbung.
Teenagers are the target audience of this ad.
-
Made of
- Ziel target
- Gruppe group
Similar words
Easily confused due to the shared "Ziel-" root: Zielsetzung means goal-setting; Zielgruppe means target audience. Different meanings despite looking alike.
Similar in other languages
Practice
1 What does Zielgruppe mean?
target group, target audience
2 Fill the gap: Jugendliche sind die ___ dieser Werbung.
Full sentence: Jugendliche sind die Zielgruppe dieser Werbung. (Teenagers are the target audience of this ad.)
3 Which fingerprint chart matches Zielgruppe?
Zielgruppe: neutral register, common frequency, general domain, neutral connotation.
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